If you are looking for condoms and dont want to go to
a pharmacy, you can pick one up at your favourite watering
hole, club, barber shop, hairdressing salon ...or even boutique.
A campaign by Population Services International (PSI) and
its Caribbean affiliate, Society for Family Health (SFH),
is making condoms widely available and accessible to all sexually-active
people in T&T.
The campaign, dubbed a social marketing programme, was launched
on Tuesday night at Kapok Hotel.
It is aimed directly to the sexually-active population, particularly
those groups who are at greater risk for HIV, and seeks to
encourage safer sexual practices.
Although the distribution of condoms, all brands, to non-traditional
outlets has been ongoing since January, the launch unveiled
a youthful, edgy media campaign involving radio and television
advertisements, T-shirts with the tagline If He Wont,
Then You Dont and the organisations logo and slogan
Got It? Get It.
Popular artistes and groups such as the Condom Krew will also
be employed to assist in the campaign.
The campaign will be spread across the region to 12 islands,
said Sally Cowal, PSI vice-president.
In her address, Cowal said a condom-friendly environment is
critical to breaking down the stigma and discrimination of
those who use condoms.
She said the campaign has the full support of Prime Minister
In his address, Dr Amery Browne, technical director of the
National Aids Co-ordinating Committee, said the only thing
which can deter HIV is a persons behaviour.
had 23 long years to respond in the right way. Only three
years ago, the right response was funded, he said.
He identified homophobia, rape, incest and violation of childrens
rights as some of the issues with which T&T still has
to deal in the HIV/Aids fight.
He also urged the condom activists and the abstinence advocates
to respect each other, stating that the only enemy is the
The campaign was funded by the Pan Caribbean Partnership (PanCap),
Caricom and the Canadian International Development Agency